Sr SEO + Content Strategist
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Role Overview
We are seeking a Senior SEO + Content Strategist to own global SEO-driven content strategy, editorial development, and content governance across a complex international web ecosystem. This role combines SEO expertise, content creation, editorial leadership, and cross-functional collaboration to deliver scalable content that regional teams can localize and activate across global markets.
Key Responsibilities
- Develop and execute global SEO content strategies that drive organic growth across multiple business units, products, and regions.
- Create high-quality, SEO-optimized master content that can be localized and adapted by regional marketing teams.
- Serve as the global editorial lead, ensuring consistency, quality, scalability, and governance across web content.
- Conduct keyword research, content gap analysis, and topic development to identify new growth opportunities.
- Partner with SEO, Digital Marketing, Product Marketing, Design, Analytics, and regional teams to deliver integrated content initiatives.
- Manage content publishing and governance within Adobe Experience Manager (AEM).
- Analyze content performance and web KPIs to inform optimization strategies and future content development.
- Educate and support regional teams on localization, SEO best practices, and content adoption.
Key Requirements
- 7+ years of experience in SEO content strategy, editorial leadership, digital content marketing, or related disciplines.
- Proven experience supporting enterprise-scale Fortune 500 websites with global audiences, multiple regions, and complex content ecosystems.
- Exceptional writing, editing, and content strategy skills.
- Deep expertise in technical SEO, on-page SEO, content optimization, keyword strategy, and content performance analysis.
- Hands-on experience with Adobe Experience Manager (AEM) is required.
- Experience creating scalable global content frameworks that support localization across markets.
- Strong stakeholder management and cross-functional collaboration skills.
- Ability to translate complex topics into clear, engaging, and search-optimized content.
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