Metabase BI Developer (Remote)
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Role Overview
About the Project
We are a healthcare SaaS startup building a secure, server-side analytics alternative to Google Analytics. We have a PostgreSQL database generated by Matomo that collects website traffic, UTM parameters, and conversion events.
We are looking for a Metabase BI Developer to connect Metabase to the database and build a clean, GA4-style dashboard for client reporting.
**Please note:
- This is fully remote, contact role. Project is approved for up to 30-hours per week.
What You'll Do
- Write custom PostgreSQL queries to extract campaign performance, user journey, and conversion event data from the Matomo database schema.
- Build a clean 3-tab Metabase dashboard for client-facing analytics.
- Create visualizations for traffic, campaign performance, and conversion funnels.
- Optimize queries for performance and usability.
- Work in a sandbox environment using synthetic traffic data.
- Provide the final Metabase configuration / setup instructions for internal deployment.
Dashboard Requirements
1. Traffic Overview
- Daily visitors
- Sessions
- Pageviews
- Line charts and trend views
2. Campaign Performance
- Conversions by UTM source, medium, and campaign
- CPA / conversion rate metrics where available
- Performance table and summary views
3. Conversion Funnels
- Landing Page → Lead Form → Appointment Booked
- Drop-off rates by funnel step
- Funnel visualization and supporting SQL logic
Required Skills
- Strong PostgreSQL experience, including JOINs and query optimization
- Hands-on Metabase dashboard development experience
- Strong SQL skills
- Experience with web analytics metrics such as UTMs, sessions, pageviews, conversion rates, CPA, and funnels
- Ability to work independently in a sandbox environment and provide clean handoff documentation
Nice-to-Haves
- Familiarity with the Matomo database schema
- Experience building GA4-style dashboards
- Healthcare SaaS or healthcare marketing analytics experience
- Experience with client-facing analytics dashboards
- Product analytics or conversion funnel reporting experience
Working Arrangement
- For security reasons, you will not be given access to the production environment. Work will be completed in a cloned Metabase sandbox connected to a dummy PostgreSQL database with synthetic traffic data.
- Final deliverables should be packaged so the internal team can deploy the dashboard configuration internally.
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