B2B Marketing Manager - Remote (Philadelphia-area) - W2

Role Overview

Engagement Details

• W2 role
• Full-time position
• Remote-first, with periodic in-person needs in Philadelphia

We're looking for a fractional B2B Marketing Manager to help drive day-to-day execution across content, social, and event marketing. This is a hands-on role for someone who can move quickly, execute reliably, and support ongoing marketing priorities with some oversight.

This is a remote-first role, but you must be based in (or near) Philadelphia and available for occasional in-person meetings and on-site event support.

What You'll Do

• Own and execute a weekly content + social cadence (planning, drafting, publishing, distribution)
• Support event marketing end-to-end: promotion, registration support, speaker/agenda coordination, and on-site support as needed
• Partner with stakeholders to support messaging and campaign rollout across priority initiatives
• Build or update landing pages / basic web content (WordPress / Framer)
• Support marketing workflows in HubSpot (lead capture, nurture, basic automation)
• Track performance and report on results; recommend improvements and next steps

Must-Haves

• Philadelphia-area (remote-first, but available for in-person meetings/events)
• B2B marketing experience
• Strong content + social execution skills
• Event marketing experience

Nice-to-Haves

• Hands-on experience with HubSpot
• Working knowledge of WordPress and/or Framer
• Google Analytics, AdWords, and paid social (Meta/LinkedIn)
• Experience improving conversion on landing pages (basic CRO / funnel optimization)
• Comfort working with growth targets and pipeline metrics