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Sr SEO + Content Strategist

6 godzin temu|Kanada|$90-$110/godz.|Freelance|5-10 lat doświadczenia|Carrier
Digital MarketingSEO

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Role Overview

We are seeking a Senior SEO + Content Strategist to own global SEO-driven content strategy, editorial development, and content governance across a complex international web ecosystem. This role combines SEO expertise, content creation, editorial leadership, and cross-functional collaboration to deliver scalable content that regional teams can localize and activate across global markets.

Key Responsibilities

  • Develop and execute global SEO content strategies that drive organic growth across multiple business units, products, and regions.
  • Create high-quality, SEO-optimized master content that can be localized and adapted by regional marketing teams.
  • Serve as the global editorial lead, ensuring consistency, quality, scalability, and governance across web content.
  • Conduct keyword research, content gap analysis, and topic development to identify new growth opportunities.
  • Partner with SEO, Digital Marketing, Product Marketing, Design, Analytics, and regional teams to deliver integrated content initiatives.
  • Manage content publishing and governance within Adobe Experience Manager (AEM).
  • Analyze content performance and web KPIs to inform optimization strategies and future content development.
  • Educate and support regional teams on localization, SEO best practices, and content adoption.

Key Requirements

  • 7+ years of experience in SEO content strategy, editorial leadership, digital content marketing, or related disciplines.
  • Proven experience supporting enterprise-scale Fortune 500 websites with global audiences, multiple regions, and complex content ecosystems.
  • Exceptional writing, editing, and content strategy skills.
  • Deep expertise in technical SEO, on-page SEO, content optimization, keyword strategy, and content performance analysis.
  • Hands-on experience with Adobe Experience Manager (AEM) is required.
  • Experience creating scalable global content frameworks that support localization across markets.
  • Strong stakeholder management and cross-functional collaboration skills.
  • Ability to translate complex topics into clear, engaging, and search-optimized content.

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