Facebook Ads Pro

Role Overview

Looking for an experienced Facebook Ads pro for planning, executing, and optimizing paid advertising campaigns on Meta platforms to drive measurable business results.

Core responsibilities:

• Build and manage campaigns in Meta Ads Manager
• Conduct audience research and targeting strategy
• Create and test ad creatives, copy, and funnels
• Monitor performance (CTR, CPA, ROAS) and optimize daily
• Implement A/B testing and scaling strategies
• Track conversions via Pixel/Conversions API
• Report on performance with clear insights and actions

Goal: maximize return on ad spend while consistently generating qualified leads or sales.